According to Zenith, in 2021, the typical individual

 will spend 100 minutes each day viewing videos. To put that in context, that is 25 days every year. Marketers should be aware of this if they intend to establish a social media video marketing strategy. Fortunately for us, there are several methods to employ video in digital marketing.
Here are seven tips for launching the perfect video marketing campaign for growth-oriented brands:

1. Start by setting objectives for video marketing.

2. Choose your platforms. Older networks, such as Facebook, have a variety of video

formats, but newer platforms, such as Snapchat and TikTok, focus on a single video

format.

3. Choose your video formats. Here are some examples of different sorts of videos format:

        Educational.

       Behind-the-scenes.

       Interviews.

      Entertaining.

      Testimonials.

4. Make a plan for content creation. These may include:

     Identifying the necessary equipment.

     Working on the script.

     Editing the script.

     Planning the shot for the best possible results.

     Choosing the proper spotlights.

     Choosing the locations.

     Choosing who will do the approval sign-offs for each phase.

5. Understand what post-production entails.

6. Plan and promote the videos.

7. Metrics must be understood and analyzed.

Creating high-performing videos requires time and commitment. However, with an effective video marketing strategy and a bit of creativity, you can leverage its ability to share inspiring stories and urge viewers to participate and react.

Gromor Digital can help you steal the social spotlight with best quality videos. Contact our team's we will be happy to help.